Small and flexible hotels have the advantage to apply innovation and engage customers.

Small and flexible hotels have the advantage to apply innovation and engage customers.

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Merging brands is a solution for OTA’s issues?

Merging brands is a solution for OTA’s issues?

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Airbnb is not against the hotels, it is the new distribution channel.

Independent hotels which fit in the Airbnb ethos are very likely to go this route. With the distribution power of Airbnb, who can blame them?

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2016 Hotel Marketing trends: don’t erase your hotel from consumer’s mind.

Mobile has contributed over 94% of year-on-year growth in e-commerce traffic.

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4 Ways to Give Your Direct Bookings over to the OTAs

Unconstrained forecasting is the mathematical process of estimating how many rooms you would have sold if your property had unlimited inventory.

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Millennials: know them or stop in time!

In addition to travel more than any other generation, the generation of Millennials are doing so in a very particular way.

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DRONE VIDEO FOR HOTELS

With the growing popularity of drones in video production, you can now capture angles and views from your property that could never be caught before.

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5 Ways to increase bookings during offseason

When you are seeing a significant decrease in the number of tourists visiting your country and your competitors are all fighting over the same pool of hotel guests, it is time to take action.

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How to make a turn in advertising for your hotel in facebook

Before considering content for the website of your hotel or social media channel, you need to go back to basics and identify who exactly you need and will speak - occasional business guests, travelers for recreation,

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Marketing of Content: What issues you should consider as strategy for your hotel

For this it is essential to set goals and objectives. The main goal is probably to get more bookings and increase business, but a more specific goal will allow you to create more meaningful content.

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The influence marketing and the hospitality industry

The Influence Marketing is a marketing technique that consists of identifying opinion leaders that can help a brand to connect more naturally and spontaneously with your target audience.

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Improving digital experience of guests through the Fourth-Screen Technology.

A customized experience puts a hotel ahead of its competition nowadays. By using technology to determine that a guest is on property, and not researching before the reservation, allows hotelier to serve a unique, relevant and more engaged experience to the user.

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2016 - Smart & Social Stay way forward for the Hotels business.

Understanding your customers - Hotels will need to collect more data in the reservations they receive, it is very important to know who has booked your double room.

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UPDATE YOURSELF AND TURN YOUR HOTEL IN A 2016 HOTEL

Hotel marketers, enjoy the rest of 2015 to update yourself and start 2016 with a tiny marketing plan for your hotel. Adaptation to the current digital marketing revolution is the key for getting at least in the same level of your competitors, and that situation has never been more critical. Watch these 4 main topics you should study and improve.

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Keys Hotels collaborates with AxisRooms for Hotel Distribution Technology

Keys Hotels, a leading brand of budget and upscale hotels in India, has partnered with a Bengaluru based Start up and hotel distribution company, AxisRooms, for an automated online distribution of its hotel inventory.

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OTA wants to be a Hotel and Hotel wants to be a OTA : Grass looks greener Syndrome.

Hotel Business seems to be at a very interesting point, where OTA's are trying to give experience of hotels and hotels are trying to become a OTA themselves.

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How airbnb differentiated decade old vacation rental business

Most of the times innovation is just about new thoughts / new process of existing business model. Vacation Rentals were a successful business model mostly famous for long stays in US and Europe,

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How is Branded Rooms Aggregation more successful than independent small hotels running their business.

The most important thing the branded aggregation came in is with technology, their booking engine is powerful, their brand website has a strong impact for converting lookers into bookers

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THE PERKS OF USING A CENTRALIZED DISTRIBUTION SYSTEM FROM AXISROOMS?

The dispersion framework has dependably been an issue with the friendliness business before web has arrived. A large portion of the inns were either reliant on the travel specialists or the expressions of mouth of their administrations …

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ESSENTIAL WAYS HOW A CHANNEL MANAGER CAN HELP YOU

Do you discover yourself twofold occupying rooms? Alternately maybe you invest energy energetically overhauling your rates and accessibility crosswise over occupying destinations.

In the event that either (or both!) of these circumstances impact you, read on.

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IS YOUR HOTEL HEALTHY? HERE ARE THE VITAL PARAMETERS TO FIND IT OUT

Doing a Revenue consulting work often means wearing a white coat – metaphorically, it’s obvious. First of all, you have to make a complete check-up on the hotel. Only when you know its “sickness”, you can intervene with the right …

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HOW FIXED COST “SCIENTISTS” ALWAYS END UP LEAVING HOTEL ROOMS EMPTY

Let’s answer to the third and last of the questions we have asked ourselves to neutralize the Revenue enemies: Do fixed costs always have to influence selling rates? For some hoteliers, the answer is certainly ‘yes’. However, things change with Revenue …

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REVENUE AND TOUR OPERATORS: THE WEDDING HAS TO HAPPEN…

Talking about Revenue Management and Tour Operators is like talking about the devil and the holy water. The truth is another: the two things are perfectly compatible and the reasons why this “wedding” hasn’t been celebrated yet are the well-known …

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