We all get the email. Far too many emails. We are bombarded by them. But perhaps what is more aggravating than the sheer volume of emails we receive, is how poorly many of these emails are done. Each email in a user’s inbox only gets a split-second of attention. Everything from how the email starts […]

Monitoring your competitor prepares you to make your own strategy for your business. Being online helps you track your competitor easily. It also gives your competitor opportunity to track your online strategy. However, it is best to draft your strategy after reviewing your adversary. are few tools you can use to monitor your competition and their strategy. Monitor competitor keyword […]

Today’s digital devices have more computing power than Apollo 11, the only spacecraft landed moon. Since then technology has taken a big leap mainly in the sector of Artificial Intelligence(AI). AI is all around us, it helps us make the decision without coming out of shadows. AI has already made significant changes in how companies […]

Facebook Marketing gives you new ways to promote your business, connect with potential customers guests and drive the direct booking to your hotel. Being the biggest social media network, Mark Zuckerberg understands its responsibility to make sure that users are getting best possible results from the advertisement and make the algorithms changes often. However, it […]

The online world is ever-changing, same is the case with hotel website designs. With new devices coming in the market to access websites, it poses the challenge to adapt the website efficiently on every screen. And with the introduction of dynamic content and the way customers interact with web businesses all of this makes hotel […]

Utilizing Google tools is part to develop a successful business. These tools can help you develop the website, write blogs, post videos, track visitors, create campaigns and many more essential things. Having online presence for hotels of all size is must, but you don’t always have to spend a fortune in doing so. Google has […]

Posting visual content on Instagram is as important as providing information to the customer using the blog. 37% of marketers said visual marketing was the most important form of content for their business. 74% of social media marketers use visual assets in their social media marketing. When people hear information, they’re likely to remember only […]

The proper training of the staff is essential for a hotel. It does not matter how charming the property is, but the impression your staff make on a guest is also important. A guest perspective towards your staff helps you get booking through WOM, returning customers or whether they’ll be taking their business elsewhere. It […]

Events in the city is always a big opportunity for the hotels to increase their revenue. It can be a game, local festival, musical concert or any event. Such events present the special opportunity for you to drive the bookings. Let’s go through some easy steps to understand how to grab visitors attention during such […]

The marketing landscape and digital transformation are changing the landscape of hospitality industry. What are the few trends that we can see this year in the hospitality industry? Internet of Things: IoT is changing the landscape of hospitality industry. Hotels are satisfying the basic requirements for the customers such as wifi, television etc but the […]