Every hotelier aims to attract more guests, sell more rooms, increase occupancy and profitability. When we talk about attracting the right hotel customer, as a hotelier, you first need to know who they are and what value they add to your overall business. Once you identify your hotel’s right guest segment, the next course of […]

Corporate travelers or corporate transient travelers are a category of travelers who leave their usual working environments to travel to various destinations. They are increasingly gaining attention for the immense business potential they bring to the hospitality industry. An increased emphasis is being placed on appealing to this demographic which makes understanding them and their [...]