Hotel Willow Banks sees a 3X spike in its revenues with AxisRooms.
Hotel name: Hotel Willow Banks, Shimla Property type: Leisure Number of rooms: 45 Association with AxisRooms: Since 2019
About the client
Spread over three acres of land in Shimla, Hotel Willow Banks’ legacy dates back to 1871. This beautiful property has received ‘Certificate of Excellence’ from Tripadvisor. It is also home to two top-rated restaurants in Shimla.
Challenges
Hotel Willow Banks had to deal with several challenges around pricing and distribution.
Couldn’t change rates based on occupancy and demand
Inefficient online distribution across OTA/metasearch engines, leading to less sales
No visibility around the occupancy forecast
Low online visibility
Solutions
Hotel Willow Banks wanted a trusted technology partner to streamline its distribution and pricing process and chose to work with AxisRooms, given its proven track record of helping several other hotels.
Implemented Revenue Management as a service
Introduced dynamic pricing
Offered channel manager for better OTA distribution
Benefits
With AxisRooms managing online distribution and revenue, Hotel Willow Banks has witnessed many business benefits.
About 2X increase in online sales
Nearly 5X boost in occupancy
Around 18% growth in ARR
A 3X rise in revenues
“AxisRooms’ Revenue Management as Service is a must-have solution if you want to sell more rooms at the right rates to improve occupancy and witness increased revenues. Their team is highly skilled at this job.”
Megha kocher, Owner Hotel Willow Banks
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Case Studies
Shelter Beach Resorts RMS Case Study
Hotel was listed only on a few OTAs/Metasearch Engines – Yatra, Trivago Online presence & visibility was low
“We have had a smooth ride for 3 years with AxisRooms’ Channel Management services, with zero discrepancies in online bookings. Likewise, their Revenue Management service has done some great work for us with utmost diligence and promptness. Overall, our experience has been great and therefore, we would recommend their services to other hotels.”
V. Balasubramani, General Manager Kluney Manor Resort
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